CATACI is proud to have contributed to the recent KFC France × Demon Slayer: Kimetsu no Yaiba advertising campaign, developed and coordinated by Havas for the French market.
The campaign brought together a globally recognized anime franchise and a major international brand, combining manga-inspired marketing with large-scale brand communication.
As part of this collaboration, CATACI was invited by Havas to support the project through voice recording production, ensuring authenticity, tonal accuracy, and cultural consistency aligned with the Demon Slayer universe.
Our role focused on voice production for campaign assets used across social media and digital platforms, contributing to a cohesive advertising campaign that respects the original anime’s identity while adapting it for a French audience.
This project reflects CATACI’s expertise in manga marketing, animation-related production, and cross-cultural creative coordination. By working closely with agencies such as Havas, CATACI supports international brands seeking to collaborate with Japanese creative IP in a way that feels credible, respectful, and effective.
CATACI regularly works with advertising agencies, publishers, and global brands on projects involving manga-driven marketing, voice recording, illustration, and multimedia production. Our role often sits at the intersection of Japanese creative culture and international brand strategy, supporting campaigns that require both creative sensitivity and production reliability.
Below is an excerpt from the official campaign shared on Instagram:
